In a relatively short amount of time, the internet of things (the IoT) has changed the retail landscape forever. According to new research, retailers are set to spend upwards of 2.5 billion dollars on the internet of things by 2020.
Barbara Thau summed it up best when she said, “IoT is all about embedding connectivity and intelligence into retail products and experiences to give shoppers something extra.”
However, in addition to re-shaping the customer experience the IoT also gives retailers something extra as well:
Improving productivity and lowering costs
Creating new opportunities/services in new markets
Danny is the Marketing Manager at SecurEdge Networks. This basically means it’s his mission in life to make sure you have the secure mobility tools and resources that you actually want and can use. P.S. He also loves a good craft beer.